Lewis’s fuGLy friENds │ Strong Durable Dog Toys │ 3 Dogs
fugly friends
Perfectly imperfect companions with a story to tell
fugly friends are handmade character companions created from rescued and upcycled fabrics — each one delightfully different, unapologetically imperfect, and full of heart.
They are not mass-produced toys.
They are one-of-a-kind beings, shaped by what already exists, celebrating character, quirkiness, and individuality.
fugly friends remind us that beauty doesn’t need to be polished to be meaningful.
One of a kind
No two fugly friends are ever the same.
Each is created from available materials, making every piece entirely unique — in form, expression, and personality.
What you receive will be your own singular fugly friend.
Made from what already exists
fugly friends are lovingly crafted from rescued, leftover, and upcycled fabrics.
By working with what’s already here, we honour materials, reduce waste, and allow creativity to lead the way.
Handmade with character
Each fugly friend is handmade in small batches, embracing quirks, asymmetry, and charm.
Their “fugliness” is not a flaw — it’s the very thing that makes them special.
A companion, not perfection
fugly friends aren’t about being neat or flawless.
They’re about comfort, humour, presence, and connection — little reminders that imperfection is part of being human.
Choosing your fugly friend
The images you see are examples only.
When placing your order, you’re welcome to share preferences in the notes section. While we can’t replicate an exact piece, we’ll thoughtfully consider your input when creating your fugly friend.
SIZE & PLAY GUIDELINES
Sizes to help choose perfect friend:
• xSmall: 10–15cm – for small breeds
• Small: 15–18cm – fun for most dogs
• Medium: 19–25cm – great all-around play
• Large: 26–30cm – more substantial fun
• xLarge: 30–35cm – ideal for larger dogs
• xxLove: 35–45cm – ideal for cuddles and larger dogs
Made with heart in Cape Town
Born in Cape Town, South Africa, fugly friends are created with care, compassion, and a conscious approach to making.
They are for humans of all ages — whether as a comforting presence, a playful character, or a gentle reminder that being different is something to celebrate.
fugly friends are not about fitting in.
They’re about belonging — just as you are.